5 Social Media platforms to use to create/ expand your fanbase:
Although Facebook might not be the first social media platform you think about because it kinda lost its coolness a few years ago, it is still one of the most important ones to have. According to http://www.ebizmba.com/articles/social-networking-websites Facebook is ranked number one most popular social networking site with about 1,1 billion Unique Monthly Visitors. Therefore, in order to create or extend your fanbase, it is crucial to have a (verified) Facebook page.
Twitter is said to be one of the fastest real-time network where news break first. Due to its 140-characters-limit, every post (or tweet) contains short, compressed information, which makes it so vivid. That is why, if you want to keep your fans updated and entertained, Twitter is another platform you should pay attention to.
Make no mistake by thinking Instagram is only interesting for a DJ that has huge gigs with big crowds and private jets. When actually, with an Instagram post of even a 20-people-crowd or a picture of what you do for fun is a great way to connect with your followers on a more personal level, especially by showing gratitude (à la "thanks for coming to the gig/ club/ etc yesterday, it was an amazing night...". And that exactly is the key, keep your Instagram personal as if you would give your fans an exclusive insight into your “behind the scenes”.
We all know that Snapchat has become one of the most important social media networks over the past few years. Sharing short videos and photos of yourself, for example in the studio, teasing some new songs or showing some parts of a DJ set, is also very entertaining for your fans and gives you a chance to show your character. Try to get inspiration from famous DJs like Calvin Harris (@calvinharris), Diplo (@diplo) and Martin Garrix (@martingarrix). These guys are as well funny as just very original and entertaining to watch.
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